Dove Invisible Dry ‘little colourful dress’ challenge Part 1

To celebrate Dove Invisible Dry deodorant, which leaves no white marks on over 100 colours, Dove is on a mission to get women more colour confident – specifically by embracing the ‘LCD’, or ‘little colourful dress’ code – which means you can be colourful, stylish and still look good and feel confident whatever the occasion or time of day! I personally love wearing colourful clothes – especially in the summer! I love monochrome stripes and classic black dresses and cigarette trousers to emulate Parisian chic, but whenever I’m injecting some colour injection into my everyday attire I instantly feel more cheerful and happy. 

I’ve chosen this electric blue dress from Topshop for my recent date night aka dinner and the movie and it was both stylish and kept me cool in the recent heatwave. Thanks to Dove Invisible Dry deodorant I also didn’t have to worry about any white marks or dreaded sweat patches – not attractive to say the least! I personally love this shade of blue, it’s so flattering and gives me instant mood and confidence boost.

If you are a little nervous about embracing colourful hues, here are some tips from Dove experts to help you make this first step and get you out of the comfort zone:

“For those of you that are seriously nervous about dressing colourfully, then I suggest starting your colourful change slowly and first investing with an accessory such as a bright handbag, pair of shoes or a scarf. This is a great way to inject colour into your wardrobe, plus it’s fun for summer and colour always get compliments. A little colour goes a long way so it will instantly brighten your outfit and you will feel the colourful benefits without a complete wardrobe overhaul. 

Colour can be more empowering to wear than dark tones. We often think of black as a ‘forgiving colour’ and that it ‘hides a multitude of sins’ but this couldn’t be further from the truth. It can make us look drained, can dull our complexion and certainly isn't feminine or good for our confidence. Colour is great for all occasions be it a special event or something eye-catching for your work wardrobe and nothing beats a little colourful dress to make a statement of confidence; overall we give a much better impression to others when we embrace colour.“  
- Alex Longmore, fashion stylist

“Purple is a creative colour which is good for inspiration. Purple helps to get your creative juices flowing so the next time you are brainstorming be sure to use a purple pen.

Pink is a soothing colour which evokes calm feelings and is also great for stress relief. Pink can be used for reassurance and to rebalance emotional distress order pink flowers for the office when you have several deadlines.”
- Natalie Thomas, confidence coach

Stay tuned for another set of tips and my other colourful outfit – coming up next week!

The Dove Invisible Dry range includes:
· Dove Invisible Dry 48hr Compressed 75ml £2.79 RRP
· Dove Invisible Dry 48hr Compressed 125ml £3.79 RRP
· Dove Invisible Dry Roll-On 50ml £2.39 RRP


  1. Love the outfit :) the sandals are gorgeous. I love Dove deodorants! I use the Lemon one but I should try this out too!

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